Maraka is a Nigeria’s homegrown e-commerce platform that connects sellers and buyers across the country. With a commitment to supporting local businesses, Maraka provides a user-friendly, effective, and affordable online marketplace to sell everything from fashion to electronics, and everything in between.
However, for those thinking of joining Maraka as a seller, understanding the platform’s fees is crucial. This post breaks down Maraka's fee structure, helping sellers make informed decisions about costs associated with transacting on the platform.
Flat Transaction Fee: 4% on All Sales
The primary fee for transacting on Maraka is a flat 4% fee on each successful sale. Regardless of what you sell—whether it’s a small handcrafted item or a larger, high-value product—the transaction fee remains consistent at 4%.
This straightforward, flat-fee model offers a few key advantages:
1. Simplicity and Transparency - Unlike platforms that impose a mix of fees depending on the category or item price, Maraka keeps it simple with a single transaction fee across the board. This transparency means sellers know exactly what they’ll owe on every sale.
2. Competitive Edge - A 4% transaction fee is competitive for an e-commerce marketplace. Sellers retain a higher percentage of their profits, making Maraka an attractive option for both new and established businesses.
3. Scalable Profitability - For sellers who expect a high volume of sales, this flat fee makes it easier to calculate expenses and anticipate profit margins without any additional, hidden costs.
Free Shop Ownership
Another appealing feature of Maraka is that owning a shop on the platform is completely free. Yes, you read that right! There’s no fee to set up or maintain a storefront on Maraka. For small business owners, freelancers, and entrepreneurs just starting, this is a huge advantage. Free shop ownership encourages sellers to join the marketplace and grow their business without the burden of additional overhead.
Here are some ways the free shop ownership on Maraka benefits sellers:
-*Reduced Start-Up Costs - Without upfront costs for shop ownership, sellers can allocate their resources toward other business needs, like stock, marketing, or improving their product offerings.
- Flexibility to Experiment - Sellers can test new products or pricing models without worrying about additional costs from their storefront. This is ideal for those new to e-commerce, as they can make adjustments without incurring extra charges.
- .Long-Term Growth Potential - By eliminating shop ownership fees, Maraka allows sellers to grow organically. The focus can remain on scaling up the quality and variety of products offered instead of covering platform-related fees.
Optional Banner Advertising: Boosting Visibility for a Fee
Maraka offers a valuable opportunity for sellers looking to gain additional visibility through its front-page banner advertisements. For a daily fee ranging between 4,000 naira and 10,000 naira, sellers can showcase their products directly on the platform’s homepage, putting their items in front of thousands of potential buyers.
Here’s how this optional feature can benefit sellers:
1. Increased Exposure: - Front-page banners are a prime spot on any e-commerce site. Being featured on Maraka*'s homepage means maximum visibility, which could lead to more clicks, inquiries, and ultimately, sales.
2. Targeted Marketing - This advertising feature allows sellers to push specific products that are in high demand, on sale, or seasonally relevant, helping them capitalize on timely trends.
3. Scalable Advertising Cost - The daily fee structure offers flexibility. Sellers can choose to run banners for short periods to match promotions, new launches, or sales events. This cost-effective approach to advertising gives sellers control over their marketing budget.
A Summary of *Maraka*'s Fees
Here’s a quick recap of Maraka*'s fee structure for sellers:
| Fee Type | Details |
|----------------------|-----------------------------------------------|
| Transaction Fee | Flat 4% on each sale |
| Shop Ownership Fee | Free (no cost for owning a storefront) |
| Banner Advertisement | Optional: 4,000 to 10,000 naira per day |
Maraka has designed its fee structure to be straightforward, budget-friendly, and adaptable to different sellers' needs. The 4% transaction fee is transparent and fair, while free shop ownership makes it easier for new sellers to get started without hefty upfront costs. Meanwhile, banner advertising serves as a valuable option for those looking to boost their visibility and reach more buyers.
Why Choose Maraka?
For sellers in Nigeria, Maraka offers a local, affordable, and streamlined alternative to global e-commerce giants. The platform’s minimal fees allow businesses to reach a wide audience without sacrificing a significant portion of their profits. And, as a made-in-Nigeria platform, Maraka is tuned to the needs of Nigerian sellers and buyers alike, creating a unique, supportive marketplace for businesses of all sizes.
If you’re ready to expand your business reach and connect with customers across Nigeria, Maraka might just be the perfect marketplace for you.
At Maraka, we are proud to be champions of Nigerian Entrepreneurs. Our goal is to provide a marketplace that puts Nigerian entrepreneurs and their products in the global spotlight. We make it as easy as possible for entrepreneurs to reach a global market from the comfort of their offices or sitting rooms.
At Maraka, we only accept entrepreneurs who produce high quality products and services to our marketplace. We do our due diligence so as to ensure that each product sold celebrates the essence of being Nigeran